Fake It Till You Make Memories: The Rise of Ticketed “Fake Weddings”
Not too long ago, if you wanted the thrill of a sangeet night—the music, the dancing, the infectious energy—you had to actually be at a wedding. With the rise of ‘fake weddings,’ that experience is being recreated in a completely new format. Guests still get the joy of dressing up, walking into a beautifully decked-up venue, and dancing their hearts out to a wedding-style DJ set. Only this time, the spectacle is over in a couple of hours, without the four-day marathon of ceremonies or the logistical planning that comes with a real shaadi.
What makes this cultural phenomenon fascinating is how deeply it taps into what today’s audience is craving: immersive, unforgettable experiences. A wedding has always been more than rituals—it’s about moments that make memories. Think of the sangeet: ...
