There is something deliriously joyful about Holi, the kind of joy that exists only when colour is flying through the air and inhibition has been thoroughly abandoned. But let us be honest with ourselves, because a good beauty editor always is: those vivid gulals and water balloons are not exactly gentle on the skin, hair, and nails you have spent the better part of the year carefully tending to. Synthetic pigments, prolonged sun exposure, and hours of water play are a potent cocktail, and your complexion will remember every minute of it if you go in unprotected. This is not a case for skipping the celebrations. This is a case for being devastatingly prepared for them. Consider this your definitive pre- and post-Holi beauty bible, because looking after yourself is, and has always been, the most glamorous thing you can do.
Opt Optimals The Beyond Moisturiser SPF25 from OriflameKimirica x Bridgerton Mayfair Soirée Body MistMaverick & Farmer x The Bare Bar Roasted Lip BalmUriage Thermal WaterBeauty of Joseon Ginseng Cleansing OilAsaya Sheerscreen mist sunscreen spray
Holi is, at its core, a celebration of abundance, of colour, of life lived at full saturation. Your beauty routine, before and after, should honour that same spirit. The women who emerge from the festivities glowing are not the ones who avoided the colour. They are the ones who showed up informed, prepared, and utterly unafraid. So coat your strands, shield your skin, seal your nails, and then go throw yourself into the chaos with complete abandon. The recovery ritual waiting for you on the other side is just as luxurious as the celebration itself. That, darling, is the real beauty of Holi.
Mahesh Goyani is the founder of Clothsvilla, an Indian ethnic wear brand that offers a variety of traditional and modern clothing options for women. The brand is based in Surat, Gujarat, and has become popular for its wide range of sarees, salwar suits, lehengas, and kurtis.
Clothsvilla has an online store that caters to customers across India and internationally. The brand's products are known for their quality, unique designs, and affordable prices. In addition to the online store, Clothsvilla also has a physical store in Surat.
Mahesh Goyani, as the founder of Clothsvilla, has played a crucial role in establishing the brand and expanding its reach. He has been actively involved in the company's operations, including product design, marketing, and sales.
